Major campaign launched to boost science
The Prime Minister has launched a new campaign to encourage public interest in science and show people its importance to their everyday lives as well as to the strength of the UK economy.
The campaign ‘Science: [So what? So everything]’ is backed by the Government, the science community and a variety of celebrities, some of whom joined the PM and cabinet ministers at a reception in Downing Street on Wednesday 28 January.

Author Bill Bryson talking to PM Gordon Brown at event launch
The Medical Research Council is a supporter of Science [So What? So Everything]. Using engaging stories from partners such as the MRC and drawing on the support of high profile figures – many of whom are outside of the world of science – the campaign is aiming to bring science into mainstream media and to challenge stereotypes about science, scientists and careers in science.
- Visit the Science [So what? So everything] site
